ActiveMora / Privacy Policy

Privacy Policy.

This Privacy Policy explains how ActiveMora collects, uses, discloses, retains, and protects personal information when you visit our website, place an order, subscribe to marketing, or contact customer support.

Last updated September 6, 2026
Applies to ActiveMora website visitors and customers
Woman checking a smartphone while exercising in a gym

Information We Collect

Information we collect.

We collect information you provide directly, information generated when you use the website, and information we receive from service providers that help us operate the store.

The exact information collected depends on how you interact with ActiveMora. You can browse parts of the website without placing an order, while checkout, customer support, returns, marketing subscriptions, and account features require additional information.

01

Contact information

Name, email address, phone number, billing address, shipping address, and other details you provide when ordering or contacting support.

02

Order information

Products purchased, order value, shipping details, transaction status, returns, exchanges, and customer-service history.

03

Payment information

Payment details are handled through payment-processing providers. We may receive transaction confirmations and limited payment-related information, but we do not need to store your full card number to operate the store.

04

Device and usage data

IP address, browser type, device type, pages viewed, referring pages, approximate location, cookie identifiers, and website interaction information.

05

Marketing information

Email subscription status, marketing preferences, campaign interactions, and information related to promotional offers such as the automatic 15% subscriber discount.

06

Support communications

Messages, questions, product feedback, return or exchange requests, and other information you voluntarily provide through customer support.

Athlete seated in a gym while using a smartphone
Strength training session with a smartphone in a modern fitness center

How We Use Information

How we use information.

We use personal information to operate ActiveMora, fulfill customer requests, improve the website, communicate with customers, protect the store, and comply with applicable obligations.

Process orders

Complete checkout, confirm orders, arrange delivery, provide order updates, manage returns, and process exchanges.

Provide customer support

Respond to questions about products, orders, shipping, delivery, returns, exchanges, and the website experience.

Operate and improve the website

Maintain site functionality, understand how visitors use the store, troubleshoot problems, and improve navigation and product presentation.

Send marketing communications

Send promotional email to subscribers and administer subscriber benefits, including the automatic 15% sitewide discount after successful email subscription.

Protect the store

Detect fraud, suspicious activity, abuse, security threats, and transactions that may require additional review.

Meet legal obligations

Maintain records, respond to lawful requests, resolve disputes, enforce policies, and satisfy applicable tax, accounting, or regulatory requirements.

Marketing choices

You may unsubscribe from promotional email using the unsubscribe option included in marketing messages. Transactional communications about orders, delivery, returns, or account security may still be sent when necessary.

Disclosures & Service Providers

How information is disclosed.

We disclose personal information when it is reasonably necessary to operate the store, complete transactions, provide services, protect ActiveMora and our customers, or comply with applicable law.

We do not knowingly sell personal information for money. However, certain disclosures involving analytics, advertising, or cross-context behavioral advertising may be treated as a “sale,” “sharing,” or targeted advertising under some privacy laws even when no money changes hands.

01

Payment providers

Process payments, confirm transactions, manage fraud screening, and support refunds or payment-related disputes.

02

Shipping and delivery partners

Receive information needed to prepare, route, deliver, track, or resolve issues involving customer orders.

03

Store and technology providers

Provide hosting, ecommerce infrastructure, security, analytics, customer-support tools, email delivery, and related operational services.

04

Advertising and analytics partners

May receive device, cookie, usage, or campaign information to measure advertising performance or deliver relevant marketing where permitted.

05

Professional advisers

Lawyers, accountants, insurers, auditors, or other advisers may receive information when necessary for legitimate business or legal purposes.

06

Legal and business events

Information may be disclosed when required by law or in connection with a merger, financing, acquisition, restructuring, or transfer of business assets.

Athlete using a smartphone while resting inside a gym
Athlete using a smartphone after a workout in a fitness studio

Cookies & Online Tracking

Cookies and tracking.

ActiveMora and our service providers may use cookies, pixels, tags, local storage, and similar technologies to remember preferences, maintain website functionality, understand site usage, measure marketing performance, and support security.

Some technologies are necessary for the website to function. Others may be used for analytics or advertising depending on your settings, device, browser, location, and applicable law.

01 Essential technologies

Support core functions such as checkout, cart activity, security, fraud prevention, preferences, and site operation.

02 Analytics technologies

Help us understand visits, traffic sources, page interactions, device information, and general website performance.

03 Advertising technologies

May help measure campaigns or present marketing based on interactions with the website where permitted by law and your available choices.

04 Browser controls

You can usually manage cookies through your browser settings. Blocking some technologies may affect parts of the website.

Privacy preference signals

Where required by applicable law, ActiveMora may recognize supported browser-based opt-out preference signals, such as Global Privacy Control, as a request to opt out of certain sale, sharing, or targeted-advertising activity for that browser or device.

Your Privacy Rights

Your privacy rights.

Depending on where you live, privacy law may give you rights relating to your personal information. These rights are not identical in every jurisdiction, and some requests may be subject to verification, exceptions, or limitations permitted by law.

Access or know

Request information about the personal information we maintain about you and how it has been used or disclosed.

Correction

Request correction of inaccurate personal information where the applicable law provides that right.

Deletion

Request deletion of certain personal information, subject to legal, security, transaction, and recordkeeping exceptions.

Portability

Request a copy of certain personal information in a portable format where required by applicable law.

Opt out

Where applicable, request to opt out of sale, sharing, targeted advertising, or certain profiling involving personal information.

Limit or appeal

Where applicable, request limits on certain sensitive-data uses or appeal a decision relating to a privacy request.

Submitting a request

Use the contact method provided at the end of this policy. We may ask for information reasonably necessary to verify your identity and protect personal information from unauthorized access. Authorized agents may be required to provide proof of authority where applicable.

Athlete using a smartphone during a break at a fitness facility

Additional Privacy Information

Additional privacy information.

The following provisions explain how we handle retention, security, children’s information, international processing, and policy updates.

01

Data retention

We retain personal information for as long as reasonably necessary for the purposes described in this policy, including order fulfillment, customer support, accounting, fraud prevention, dispute resolution, legal obligations, and enforcement of agreements.

02

Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. No online service or transmission method can guarantee absolute security.

03

Children’s privacy

ActiveMora is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If we learn that such information has been collected, we will take reasonable steps to delete it as required.

04

International processing

Service providers may process information in locations different from where you live. When required, appropriate safeguards may be used for cross-border transfers.

05

Third-party services

The website may use or connect to third-party services. Their privacy practices are governed by their own notices, and ActiveMora does not control how an independent third party handles information outside our service relationship.

06

Policy updates

We may update this Privacy Policy to reflect changes in our practices, technology, services, or legal requirements. The revised version will display an updated date when published.

Purpose-Limited Collection Information is collected to operate, support, secure, and improve the store
Customer Choice Applicable privacy and marketing choices are respected where required
Reasonable Safeguards Administrative and technical measures are used to protect personal information
24/7 Support Customer assistance is available around the clock

Privacy Questions & Requests

Contact ActiveMora.

For privacy questions, requests to exercise applicable privacy rights, or questions about how personal information is handled, contact ActiveMora using the support page. You may also reference this policy when contacting us by email or phone.

Contact Support

ActiveMora

Sports and fitness training equipment for strength, cardio, athletic performance, mobility, recovery, and home training.

Business Address

7211 13th Ave Brooklyn, NY 11228 United States

Privacy & Customer Support

info@activemora.lol +1 (781) 735-2060 Available 24/7